SMEAL WIKI

Marketing

32 faculty - Smeal College of Business

Arvind Rangaswamy

Faculty
Computer science; Business; Marketing; Economics; Mathematics
BusinessComputer scienceMarketing

Brett Christenson

Faculty
Business; Marketing; Psychology; Computer science; Advertising
Consumer Behavior in Brand Consumption and IdentificationMedia, Gender, and AdvertisingMarketing

Chelsea Hammond

Faculty

Courtney Szocs

Faculty
Psychology; Business; Marketing; Advertising; Medicine
Multisensory perception and integrationPsychologyPerception

Dave Winterich

Faculty

Duncan K. Fong

Faculty
Mathematics; Computer science; Bayesian probability; Econometrics; Statistics
Bayesian probabilityComputer scienceEconometrics

Evan Bradley Smith

Faculty
Medicine; Physics; Surgery; Arthroplasty; Computer science
MedicinePeriprostheticOrthopedic Infections and Treatments

Franklin J. Carter

Emeritus
Medical prescription; Medicine; Business; Marketing; Pharmacology
Pharmaceutical industry and healthcareMedical prescriptionMedicine

Fred B. Hurvitz

Emeritus

Gary L. Lilien

Emeritus
Marketing; Computer science; Business; Economics; Mathematics
MarketingBusinessInnovation Diffusion and Forecasting

Hans Baumgartner

Emeritus
Psychology; Philosophy; Social psychology; Computer science; Mathematics
PsychologyConsumer Behavior in Brand Consumption and IdentificationCustomer Service Quality and Loyalty

J. Andrew Petersen

Faculty
Business; Marketing; Computer science; Service (business); Mathematics
BusinessCustomer Service Quality and LoyaltyMarketing

Jason Bell

Faculty
Computer science; Business; Artificial intelligence; Economics; Biology
BusinessComputer scienceAesthetic Perception and Analysis

Jennifer A. Roth

Faculty

Jennifer Chang Coupland

Faculty
Perspective (graphical); Business; Computer science; Artificial intelligence; Marketing
PreferencePerspective (graphical)Business

Jillian Hmurovic

Faculty

Johanna H. Slot

Faculty
Business; New product development; Marketing; Mathematics; Geometry
BusinessNew product developmentProduct (mathematics)

John C. Liechty

Faculty
Mathematics; Computer science; Econometrics; Economics; Artificial intelligence
Computer scienceConjoint analysisPortfolio

John C. Powell

Faculty
Medicine; Computer science; Library science; Engineering; Physics
MedicineDiverse Scientific and Economic StudiesComputer science

Karen Page Winterich

Faculty
Psychology; Business; Social psychology; Marketing; Political science
PsychologySocial psychologyPsychology of Moral and Emotional Judgment

Keisha Nichols

Faculty

Luciano Lapa

Faculty

Marvin E. Goldberg

Emeritus
Medicine; Psychology; Advertising; Business; Computer science
PsychologyAdvertisingConsumer Behavior in Brand Consumption and Identification

Matthew Michael James Checchio

Faculty

Meg G. Meloy

Faculty
Business; Computer science; Psychology; Marketing; Economics
Decision-Making and Behavioral EconomicsBusinessDistortion (music)

Min Ding

Faculty
Medicine; Chemistry; Biology; Computer science; Cancer research
BiologyComputer scienceBreast cancer

Ning Zhong

Faculty

Ralph A. Oliva

Emeritus
Marketing; Business; Computer science; Psychology; Art
BusinessPsychologyMarketing

Sara Loughran Dommer

Faculty
Psychology; Identity (music); Business; Social psychology; Aesthetics
PsychologyConsumer Behavior in Brand Consumption and IdentificationSocial psychology

Sean Melessa

Faculty
Clutter; Computer science; Psychology; Business; Advertising
Technology Adoption and User BehaviourAudience measurementClutter

Sotires Pagiavlas

Faculty
Product (mathematics); Marketing; Business; Mathematics; Geometry
Regulation and Compliance StudiesProduct (mathematics)Recall

Stefan Wuyts

Faculty
Business; Marketing; Industrial organization; Computer science; Finance
BusinessInnovation and Knowledge ManagementCustomer Service Quality and Loyalty