Stefan Wuyts

Department	Marketing
Position	Faculty
PSU profile	https://directory.smeal.psu.edu/suw282
OpenAlex	A5055250521
Works (OpenAlex)	53
Citations	3041
h-index	21
Match confidence	high

Top works

• The Formation of Buyer–Supplier Relationships: Detailed Contract Drafting and Close Partner Selection (2005) - Journal of Marketing - cites: 623
• (0) - EUR Research Repository (Erasmus University Rotterdam) - cites: 358
• Portfolios of Interfirm Agreements in Technology-Intensive Markets: Consequences for Innovation and Profitability (2004) - Journal of Marketing - cites: 289
• Social Networks and Marketing (2007) - - cites: 281
• The Purchasing of Full-Service Contracts: (2001) - Industrial Marketing Management - cites: 270
• Vertical Marketing Systems for Complex Products: A Triadic Perspective (2004) - Journal of Marketing Research - cites: 192
• Benefiting From Alliance Portfolio Diversity (2012) - Journal of Management - cites: 170
• Corporate Board Interlocks and New Product Introductions (2017) - Journal of Marketing - cites: 108
• The Market Valuation of Outsourcing New Product Development (2012) - Journal of Marketing Research - cites: 92
• The Connected Customer : The Changing Nature of Consumer and Business Markets (2010) - - cites: 87
• Extra-role behavior in buyer–supplier relationships (2007) - International Journal of Research in Marketing - cites: 69
• Partner selection in B2B information service markets (2009) - International Journal of Research in Marketing - cites: 65
• Outsourcing customer support: The role of provider customer focus (2014) - Journal of Operations Management - cites: 63
• Social Networks in Marketing (2007) - Data Archiving and Networked Services (DANS) - cites: 50
• United We Stand: The Impact of Buying Groups on Retailer Productivity (2015) - Journal of Marketing - cites: 34
• The performance implications of outsourcing customer support to service providers in emerging versus established economies (2014) - International Journal of Research in Marketing - cites: 32
• Buyer participation in outsourced new product development projects: The role of relationship multiplexity (2020) - Journal of Operations Management - cites: 32
• Empirical tests of optimal cognitive distance (2005) - Journal of Economic Behavior & Organization - cites: 31
• Guardians of Trust: How Review Platforms Can Fight Fakery and Build Consumer Trust (2023) - Journal of Marketing Research - cites: 30
• Licensing exchange—Insights from the biopharmaceutical industry (2008) - International Journal of Research in Marketing - cites: 26
• Grassroots innovation success: The role of self-determination and leadership style (2021) - International Journal of Research in Marketing - cites: 24
• Value from technology licensing – The role of monitoring and licensing experience (2021) - International Journal of Research in Marketing - cites: 21
• Licensing Exchange - Insights from the Biopharmaceutical Industry (2007) - SSRN Electronic Journal - cites: 19
• Leveraging customer networks (2009) - Data Archiving and Networked Services (DANS) - cites: 13
• Governance implications of modularity in sourcing relationships (2020) - Journal of the Academy of Marketing Science - cites: 12

Topics

Smeal co-authors

• Johanna H. Slot - 1 co-author work(s)