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Outsourcing customer support: The role of provider customer focus

Stefan Wuyts, Aric Rindfleisch, Alka Varma Citrin
Year2014
VenueJournal of Operations Management
Typearticle
Citations63
DOI10.1016/j.jom.2014.10.004
OpenAlexW1988375046

Topics

Customer Service Quality and LoyaltyBusinessOutsourcingService providerCustomer retentionCustomer advocacy