Media, Gender, and Advertising

Field	Social Sciences
Subfield	Gender Studies
Domain	Social Sciences
OpenAlex	T12908

Smeal faculty

• Brett Christenson - score 2.0
• Marvin E. Goldberg - score 1.0

Papers

• The Impact of Television Advertising on Children from Low Income Families (1977) - cites 52
• Alexa Or Alex Or Neither? Exploring Gender-Neutral Voices, Gender Framing and Consumer Judgments of Synthetic Voices (2020) - cites 2
• 6-C: Mr. Right Vs. Mr. Right Now: the Impact of Male Physical Dominance on Women's Consumption Patterns (2017) - cites 0