Courtney Szocs
Marketing - Faculty
Prototype page. OpenAlex match is heuristic - flag errors to Jason.
Top works
- Sounds like a healthy retail atmospheric strategy: Effects of ambient music and background noise on food sales (2018) - Journal of the Academy of Marketing Science - cites: 250
- Shining Light on Atmospherics: How Ambient Light Influences Food Choices (2016) - Journal of Marketing Research - cites: 183
- The Smell of Healthy Choices: Cross-Modal Sensory Compensation Effects of Ambient Scent on Food Purchases (2019) - Journal of Marketing Research - cites: 181
- Something to Chew On: The Effects of Oral Haptics on Mastication, Orosensory Perception, and Calorie Estimation (2014) - Journal of Consumer Research - cites: 67
- Extending the Boundaries of Sensory Marketing and Examining the Sixth Sensory System: Effects of Vestibular Sensations for Sitting versus Standing Postures on Food Taste Perception (2019) - Journal of Consumer Research - cites: 58
- The store of the future: Engaging customers through sensory elements, personalized atmospherics, and interpersonal interaction (2023) - Journal of Retailing - cites: 42
- When imperfect is preferred: the differential effect of aesthetic imperfections on choice of processed and unprocessed foods (2021) - Journal of the Academy of Marketing Science - cites: 41
- The blender effect: Physical state of food influences healthiness perceptions and consumption decisions (2016) - Food Quality and Preference - cites: 36
- Spread or stacked? Vertical versus horizontal food presentation, portion size perceptions, and consumption (2017) - Journal of Business Research - cites: 27
- Caffeine’s Effects on Consumer Spending (2022) - Journal of Marketing - cites: 26
- A rapid review of stocking and marketing practices used to sell sugar‐sweetened beverages in U.S. food stores (2020) - Obesity Reviews - cites: 24
- Contained: why it’s better to display some products without a package (2021) - Journal of the Academy of Marketing Science - cites: 18
- Cheers to Haptic Sensations and Alcohol Consumption: How Glassware Weight Impacts Perceived Intoxication and Positive Emotions (2016) - Journal of the Association for Consumer Research - cites: 12
- Tasting in 2D: implications of food shape, visual cues, and oral haptic sensory inputs (2015) - Marketing Letters - cites: 11
- Forks over Spoons: The Impact of Cutlery on Calorie Estimates (2016) - Journal of the Association for Consumer Research - cites: 10
- Smiling faces on food packages can increase adults' purchase likelihood for children (2021) - Appetite - cites: 9
- Stack It Up Or Spread It Out? the Effects of Vertical Versus Horizontal Plating on Calorie Estimates and Consumption Decisions (2015) - ACR North American Advances - cites: 4
- Effects of bitten food images in marketing communications (2024) - Appetite - cites: 3
- Making Choices for a Sequence of Healthy and Unhealthy Options (2015) - Developments in marketing science: proceedings of the Academy of Marketing Science - cites: 2
- The Influence of Visual Aesthetics on Food Choice: the Moderating Effect of Food Processing (2017) - ACR North American Advances - cites: 2
- Contextual effects of color on food choices: Red ambient color induces indulgence (2024) - Journal of Consumer Psychology - cites: 2
- Ambient Music and Food Choices: Can Music Volume Level Nudge Healthier Choices? (2016) - ACR North American Advances - cites: 2
- The Effects of Retail Ambient Music and Noise on Food Purchases: An Abstract (2018) - Developments in marketing science: proceedings of the Academy of Marketing Science - cites: 1
- Something to Chew On: The Effects of Oral Haptics on Mastication, Orosensory Perception, and Calorie Estimation (2014) - SSRN Electronic Journal - cites: 1
- How Anticipating Indulgence Catalyzes Indulgent Behavior in the Present: An Abstract (2023) - Developments in marketing science: proceedings of the Academy of Marketing Science - cites: 0
Topics