SMEAL WIKI

Effects of bitten food images in marketing communications

Ripinka Koli Patil, Courtney Szocs
Year2024
VenueAppetite
Typearticle
Citations3
DOI10.1016/j.appet.2024.107566
OpenAlexW4399762105

Topics

Consumer Behavior in Brand Consumption and IdentificationPsychologyContext (archaeology)Product (mathematics)AdvertisingWine tasting