Consumer Retail Behavior Studies

Field	Business, Management and Accounting
Subfield	Marketing
Domain	Social Sciences
OpenAlex	T11536

Smeal faculty

• Courtney Szocs - score 3.0
• Meg G. Meloy - score 1.0
• Arvind Rangaswamy - score 1.0
• Aydin Alptekinoglu - score 1.0
• Johanna Amaya - score 1.0

Papers

• Shining Light on Atmospherics: How Ambient Light Influences Food Choices (2016) - cites 183
• A Strategic Perspective on Search Engines: Thought Candies for Practitioners and Researchers (2009) - cites 94
• The store of the future: Engaging customers through sensory elements, personalized atmospherics, and interpersonal interaction (2023) - cites 42
• Caffeine’s Effects on Consumer Spending (2022) - cites 26
• Mass Customization versus Mass Production: Variety and Price Competition. (2005) - cites 21
• Beyond the Thermostat: A Research Agenda for Distinguishing Consumer Thermoregulation from Retail Temperature Interventions Across the Customer Journey (2025) - cites 1
• From bricks to clicks: E-commerce is changing our neighborhoods (2016) - cites 1