SMEAL WIKI
Home
Network graph
Departments
Topics
Papers
Caffeine’s Effects on Consumer Spending
Dipayan Biswas, Patrick Hartmann, Martin Eisend,
Courtney Szocs
, Bruna Jochims, Vanessa Apaolaza, Erik Hermann, Cristina María López, Adilson Borges
Year
2022
Venue
Journal of Marketing
Type
article
Citations
26
DOI
10.1177/00222429221109247
OpenAlex
W4293052784
Topics
Consumer Retail Behavior Studies
Caffeine
Consumer spending
Business
Economics
Advertising