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Consumer behaviour
OpenAlex concept - C23213687
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OpenAlex
C23213687
Smeal faculty
J. Andrew Petersen
- score 0.6
Meg G. Meloy
- score 0.5
Hans Baumgartner
- score 0.5
Marvin E. Goldberg
- score 0.5
Jennifer Chang Coupland
- score 0.5
Karen Page Winterich
- score 0.4
Papers
Understanding Materialism Among Youth
(2003)
- cites 365
Toward a Personology of the Consumer: Figure 1
(2002)
- cites 241
A Framework for the Consumer Psychology of Morality in the Marketplace
(2018)
- cites 96
Customer behavior across competitive loyalty programs
(2023)
- cites 14
Network analyses of brand switching behavior
(1996)
- cites 10
Beyond the Thermostat: A Research Agenda for Distinguishing Consumer Thermoregulation from Retail Temperature Interventions Across the Customer Journey
(2025)
- cites 1