SMEAL WIKI

Identifying the Picky Shopper

Andong Cheng, Hans Baumgartner, Meg Meloy
Year2018
VenueSSRN Electronic Journal
Typearticle
Citations0
DOI10.2139/ssrn.3152610
OpenAlexW3030451761

Topics

Consumer Market Behavior and PricingAdvertisingBusinessGeographyHistory