SMEAL WIKI

Mood

OpenAlex concept - C2780733359

Field
Subfield
Domain
OpenAlex	C2780733359

Smeal faculty

Marvin E. Goldberg - score 1.6

Papers

Happy and Sad TV Programs: How They Affect Reactions to Commercials (1987) - cites 506
Mood, Awareness, and Product Evaluation (1993) - cites 221