SMEAL WIKI

TV Messages for Snack and Breakfast Foods: Do They Influence Children's Preferences?

Marvin E. Goldberg, Gerald J. Gorn, W. W. C. Gibson
Year1978
VenueJournal of Consumer Research
Typearticle
Citations210
DOI10.1086/208717
OpenAlexW2048327537

Topics

Culinary Culture and TourismSnack foodPsychologyFood scienceAdvertisingSocial psychology