SMEAL WIKI

Product Return Episodes in Retailing

Michele Samorani, Aydın Alptekinoğlu, Paul R. Messinger
Year2019
VenueService Science
Typearticle
Citations30
DOI10.1287/serv.2019.0250
OpenAlexW3008858078

Topics

Consumer Market Behavior and PricingMarketingProduct (mathematics)Profit (economics)New product developmentBusiness