Ethnography

Field
Subfield
Domain
OpenAlex	C179454799

Smeal faculty

• Jennifer Chang Coupland - score 0.7
• Dennis A. Gioia - score 0.4

Papers

• Sensemaking and sensegiving in strategic change initiation (1991) - cites 3728
• Invisible Brands: An Ethnography of Households and the Brands in Their Kitchen Pantries (2005) - cites 167