SMEAL WIKI

Understanding the Nature and Effects of Content Providers’ Switching Behaviors: Evidence from Online Live Streaming

Keran Zhao, Yingda Lu, Yuheng Hu, Yili Hong
Year2019
VenueSSRN Electronic Journal
Typearticle
Citations1
DOI10.2139/ssrn.3521508
OpenAlexW3003187081

Topics

Digital Marketing and Social MediaContent (measure theory)Internet privacyLive streamingBusinessComputer science