SMEAL WIKI

Smarter Idea Selection: Turning Idea Overload into Innovation Advantage

J. Jason Bell, Christian Pescher, Gerard J. Tellis, Johann Füller
Year2026
VenueNIM Marketing Intelligence Review
Typearticle
Citations0
DOI10.2478/nimmir-2026-0007
OpenAlexW7153090221

Topics

Digital Innovation in IndustriesBottleneckComputer scienceData scienceBusinessKey (lock)