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Product Comparison Networks for Competitive Analysis of Online Word-of-Mouth
Zhang Zhu,
Chenhui Guo
, Paulo Góes
Year
2013
Venue
ACM Transactions on Management Information Systems
Type
article
Citations
71
DOI
10.1145/2407740.2407744
OpenAlex
W2026594246
Topics
Digital Marketing and Social Media
Product (mathematics)
Word of mouth
Social media
Construct (python library)
Sentiment analysis