SMEAL WIKI

If They Can Do It, Why Not Us? Competitors as Reference Points for Justifying Escalation of Commitment

Kai‐Yu Hsieh, Wenpin Tsai, Ming-Jer Chen
Year2014
VenueAcademy of Management Journal
Typearticle
Citations120
DOI10.5465/amj.2011.0869
OpenAlexW2132038907

Topics

Business Strategy and InnovationCompetitor analysisEscalation of commitmentInvestment (military)Industrial organizationBusiness