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How lack of knowledge on emissions and psychological biases deter consumers from taking effective action to mitigate climate change
Karen Page Winterich
, Rebecca Walker Reczek, Tamar Makov
Year
2023
Venue
Journal of the Academy of Marketing Science
Type
article
Citations
45
DOI
10.1007/s11747-023-00981-z
OpenAlex
W4387879133
Topics
Environmental Education and Sustainability
Greenhouse gas
Action (physics)
Consumption (sociology)
Climate change
Order (exchange)