SMEAL WIKI

Forward-Looking Focus

Valarie A. Zeithaml, Ruth N. Bolton, John Deighton, Timothy L. Keiningham, Katherine N. Lemon, J. Andrew Petersen
Year2006
VenueJournal of Service Research
Typearticle
Citations164
DOI10.1177/1094670506293731
OpenAlexW2151457418

Topics

Customer Service Quality and LoyaltyFutures studiesCustomer intelligenceCustomer to customerBusinessCustomer base