SMEAL WIKI

So What If Remanufacturing Cannibalizes My New Product Sales?

Atalay Atasu, V. Daniel R. Guide, Luk N. Van Wassenhove
Year2010
VenueCalifornia Management Review
Typearticle
Citations347
DOI10.1525/cmr.2010.52.2.56
OpenAlexW2076281238

Topics

Sustainable Supply Chain ManagementCannibalizationRemanufacturingBusinessPortfolioProduct (mathematics)